Marketing Specialist - Healthcare Brand & Patient Acquisition

Join E-Tirta Medical Center, a leading healthcare provider in Jakarta, as a Marketing Specialist to drive brand awareness, strengthen referral networks, and boost patient acquisition. In this dynamic role, you will develop and execute strategic marketing initiatives, leveraging digital and traditional channels to enhance our reputation and patient base.

As a Marketing Specialist at E-Tirta Medical Center, you will work closely with our team to create compelling campaigns that resonate with our target audience. You will utilize tools like Google Analytics, Meta Ads Manager, and CRM systems to track performance and optimize our marketing efforts. This is an exciting opportunity to grow within a reputable healthcare organization, with potential for career advancement and professional development.

📋 Tanggung Jawab Pekerjaan

• Develop and implement marketing strategies to increase brand awareness and patient acquisition.
• Manage and optimize digital marketing campaigns using Google Ads, Meta Ads, and email marketing tools.
• Create and distribute marketing materials, including brochures, social media content, and website updates.
• Conduct market research to identify trends and opportunities for growth.
• Build and maintain relationships with healthcare providers and referral networks.
• Monitor campaign performance and provide regular reports to the marketing team.
• Collaborate with the sales and customer service teams to ensure seamless patient experience.
• Stay updated with industry trends and best practices in healthcare marketing.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or related field.
• Minimum 3 years of experience in marketing, preferably in the healthcare industry.
• Proven experience in developing and executing marketing campaigns.
• Strong understanding of digital marketing tools and platforms.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Familiarity with CRM systems and data analysis tools.
• Certification in Google Ads or Meta Ads is a plus.

🛠️ Keahlian

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